Entergy CEO Leonard Recognized for Clear, Straightforward Communication

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Leonard is the only utility CEO to have been rankecd among the top 25 for seven consecutive years in the Rittenhous eCEO Candor(SM) Survey, which analyzesd annual CEO letters and demonstratesw a link between the quality of the letter's content and a company's performance. Leonard is also one of only thre e CEOs to make the top five in each of the lastthrewe surveys. The latest survey analyzed letters that appearecd in 2007annual reports, most of which were issuecd in the first half of 2008. "Leonard isn't afraid to be He lays out numerous performance benchmarksd and tells readers how theywere met.
And he was the only CEO in the 100-companyy survey to consider how corporate actions would affecg poorand middle-class consumers," said L.J. Rittenhousde , president of the investorr relationsconsulting firm. The survey is an annual evaluatiomn of candor in the letter to shareholderx in annual reports of 100 companiexs across a diverse group of industriea andcapitalization levels. The letters are judgee on their clarity and depth basedd on a broad cross section ofindices -- from strategy to cash on hand to Rittenhouse Rankings uses those measures as a proxy for the overalk viability and health of the company.
"Straightforwared communications should be a big part of the job ofany CEO, and it's not just for shareholders," Leonard said. "Words mean differentt things todifferent people. You never get it perfect; nevertheless, we at Entergy always make the extra effort to assure we communicate the unvarnished story to all of ourstakeholderd - whether it's in Washington, D.C., or Silvee City, Miss. - no matterf how uncomfortable itmay be. It is the only way to run a particularly a public company affected with thepublic interest. "For our it's a two-way We insist on a culture where only the truthwill do.
In return, they can expecgt their company to live by the same values we expectfrom them, " Leonard said. Entergy Corporation is an integrated energyu company engaged primarily in electric power production and retaildistributio operations. Entergy owns and operates power plants withapproximatelyu 30,000 megawatts of electric generating capacity, and it is the second-largest nuclear generator in the United Entergy delivers electricity to 2.7 million utilitgy customers in Arkansas, Mississippi and Texas. Entergy has annuak revenues of morethan $13 billion and approximately 14,700 Entergy's Web site is entergy.
com